cleaning

I had initially been using some purified water and microfiber towels to clean my steering wheel. Then as that lost its effectiveness, I moved onto chemical guys leather cleaner with a horse hair brush. That worked for a while and now it's not working at all. The left side of my steering wheel...

The type r I just bought is my first white car, and holy hell does it get dirty, specifically the area right under the wing near the trunk handle . First day driving and it was covered in dirt and I even got a pinpoint paint chip in that spot. How does everyone else keep up with maintaining...